In the modern digital world, social media reach is power. The people with the most followers on any network, be it Facebook, Instagram or Snapchat or others, have a massive platform to spread their messages, while those with large, engaged followings on Instagram are an advertiser’s dream sponsor partner.
Social media can also be an equalizer of power. It’s true that many Influencers boast large followings across platforms, but social media has also enabled previously unknown personalities to turn YouTube or Tiktok fame into veritable star power and influence. Instead of looking at who has the most followers on Instagram, Twitter, or other networks, the world is more focussed on upcoming Influencers who have been able to connect with the audience. Today we will talk about one such viral Influencers who is making headlines of late – Shahin Elias Awad.
Entrepreneur Shahin Elias Awad is a Model, Fashion Enthusiast and a Social Media Influencer with Algerian and Egyptian roots. When you look at entrepreneur Shahin on Instagram, a tall, handsome, fair man; the first impression that you’ll definitely get is that he is one of those sassy young models who never talks straight face, but this is not the case with him. In spite of achieving fame at a young age, he still manages to be so humble and down to earth you can only fall in love looking at his powerful yet so humble personality.
Shahin Elias Awad rose to fame through Tiktok with his videos on fashion and modelling. How did he do it? Since its launch in 2016, the social media platform Tiktok has seen explosive growth. The go-to social media platform for short-form videos spanning from fifteen seconds to three minutes has garnered over a billion users and downloaded over 200 million times in the US alone. According to Shahin the appeal of Tiktok is that it lets users use the platform to create and share popular videos that include dancing, comedy, education, and more which makes it possible not only to advertise but piggyback on the fame of influencers to promote their brand and products. He says, “Small businesses too are also tapping into the power of Tiktok because it is extremely mobile-first and focuses on authenticity and creativity, rather than dwelling on boring curated messaging that appeals to a larger audience.”
Being an Influencer, entrepreneur Shahin makes content on fashion, modelling, lifestyle and travel. He is very active on social networking sites and has more than 119k followers on his Instagram and more than million on Tiktok where he is often up with interesting discussions. Emitting an artsy energy, Shahin’s social media pages present itself as an illustrative gallery of classic photographs; with charming landscapes, expensive Cars, vibrant scenery, luxurious color coordinated outfits, luxurious watches and man accessories making the page visually aesthetic. Having a strong online presence, entrepreneur Shahin utilizes his ever-growing following to engage in effective marketing strategies for the brands and companies that he collaborates with. Shahin’s diverse interests makes him stand out of the influencer crowd, as he is quick and confident to share his thoughts on a variety of topics across his social media platforms whilst still being able to collaborate with brands.
Says Shahin, “It is for a fact that social media has become an integral part of our lives. Every other person wants to be a known personality on one or the other social media platforms. This desperation is justified for the fame and money that comes with being an internet sensation.” On being asked how he managed to gain so much popularity in such a short interval of time, Shahin says, “My intention is to provide quality content on social networking sites for the people. I don’t do anything to gain popularity, rather I try to improve my content and as a result I am loved by the people. I don’t have static content on the platforms and I offer everything that serves people and their benefits.” Entrepreneur Shahin loves dealing with people and building good relations with everyone through mutual respect. Besides, he shares his hands-on experiences with every new thing in his wardrobe so that people can connect with him and feel the same.